Search Engine Journal – Marketing News, Interviews and How-to Guides

Advertisement

AdSense removed reporting data that is older than three years. This is how to download your data before it’s gone.

·

A recent study finds posts on Instagram are likely to be more successful if they contain a carousel, versus a single photo or video.

Advertisement

Discover how centuries-old human psychology principles can be remixed for proven success with today’s paid search customers.

Mitigation, reporting, project management, and relationship building are all important to the success of enterprise SEO. Here’s why.

Enterprise SEO poses many unique and large challenges. Learn all about five big challenges you will face when working in an enterprise environment.

Advertisement

·

This week on Marketing O’Clock, the team covers new shopping features on Facebook and Instagram, Google career certificate courses, and more.

·

As your SEO career advances, the complexity of the sites you manage will grow. Here’s how to know when you’ve reached enterprise SEO.

Advertisement

This is what structured data is, how Google uses it for rich results, and why it can help boost traffic.

Here are three metrics impacts to keep an eye on as November 3 approaches, as well as corresponding suggestions to work around the problems.

Advertisement

·

Version 2.0 of the Official AMP for WordPress plugin is now available and comes with a number of useful features for site owners.

Advertisement

·

Discover why it’s time to rethink national rankings and how we can change the way we utilize rank tracking solutions for better insights.

·

Facebook is proactively announcing iOS 14’s impact to app advertisers, and putting mechanisms in place for the future of the placements.

Advertisement

·

Here’s how you can start thinking outside of the SEO box and utilize your existing technical skills to pitch and implement ideas that deliver results.

·

WordPress sitemap bug discovered. Causes 404 errors in sitemap.

Advertisement

·

For the first time since the app has been available in the US, TikTok reveals its total number of active daily and monthly users.

·

Google is piloting a new system for site owners to report bugs and security issues in a timely manner.

Advertisement

Identifying and answering searchers’ questions should be a key component of any SEO strategy. Read on to learn how to do it the right way.

·

Having your content shared through bookmarking sites can drive traffic back to your site. Here are 130 social sharing sites you can take advantage of.

·

Google search results that seemingly go wrong provide clues about how it ranks webpages.

In a limited launch, Google is testing virtual business cards in search results that show up when a person’s name is searched for.

·

Two issues related to WordPress 5.5 are possibly affecting thousands of websites. This is how to fix them.

·

WordPress suspended the Astra theme for five weeks for violating prohibitions on affiliate links. Theme publishers denied that the theme added affiliate links.

·

Google is launching new certificates that offer a way for people to fast-track their career toward digital jobs in high-demand fields.

·

Your 404 page should show off your creativity and personality – and help users. Here are 37 awesome examples of 404 pages to inspire you.

Learn the essential SEO techniques you need to know and how to optimize your website for success.

Learn about every type of featured snippet, what they look like in Google’s search results, and a few best practices for winning them.

·

Google suffered an indexing glitch that negatively impacted search quality. This was not an update.

·

Google’s John Mueller affirms that heading tags send a strong signal about the content.

Looking to understand the latest shifts in consumer intent caused by the pandemic? Use these 7 Google tools when conducting keyword research today.

·

WordPress 5.5 is out now. It’s a major update. This is what’s happening, in plain English.

Here are 10 ways Facebook still gives you a marketing advantage at every stage of the sales funnel.

·

Instagram’s main feed will now show posts from people you don’t follow, after you’re caught up with content from the people you do follow.

Advertisement

ok