THISISWHYIMBROKE.COM Niche: Fun gifts and viral items Born upon Reddit, This is Why I’m Broke is the epitome of what great branding and marketing can do for a niche site. This is Why I’m Broke came from the Fry from Futurama meme, “Shut up and take my money” and it’s subreddit.This is Why I’m Broke basically curated the items published there into a different website and then began discovering their own items to add.Eventually, people were posting links from This is Why I’m Broke to that and other subreddits, which gave them huge amounts of traffic.Coupled with a good domain, This is Why I’m Broke ended up being associated with fascinating and odd items that individuals buy, however do not always have a lot of
use for.The creative name and fascinating curation of items gave them the ability to build a sustainable website without relying totally on Reddit.MONETIZATION METHOD: This is Why I’m Broke uses affiliate links for money making and no ads. They likewise utilize affiliate relate to other retailers and some products have no affiliate link if they’re interesting adequate to be posted.On the homepage, there is a big banner with “deals of the day” that takes you directly to Amazon’s offers of the day page.Here are some monetization methods they use: